What Would Google Do?

If you have fun reading both below books: "The Long Tail" - Chris Anderson and Wikinomics- Don Tapscott and Anthony D. Williams, I highly recommend this book, "What Would Google Do(WWGD)" - Jeff Jarvis.

The book said that Google is the U.S. steel in our era.

During the Industrial Revolution, U.S. steel have been a mother of value. Those days every companies made vehicles, arms, and infrastructures like buildings, harbors, and dams using steel U.S. steel produced.

However, from now on Google is a mother of value. Google isn't any more the world biggest internet search engine but the world biggest knowledge company. The more we google, the smarter google is. Not only mass company, but also mass of niches will effect others' life style. For example, facebook.com or twitter.com is built by mass of niches. Google help the mass of niches to do their business.

First of all, the book said what google rules.

RELATIONSHIP + PUBLICNESS + OPENNESS + PLATFORM WAY = GOOGLE

Second, the book guess what if google ruled the world.

What if people who working for Media, Advertising, Retail, Utilities, Manufacturing, Service, Money, Public welfare, and Public Institions thank google way? There would be some amasing compaies like the Google Times, Google Shop, GT&T, Googlemobile, Google air, Google Capital, Google Hospital, and Google U.

We don't need to be google, but we need to know how to make value through google.