According to wikipedia, a guru is one who is regarded as having great knowledge, wisdom and authority in a certain area, and who uses it to guide others.
These days, we regard professional opinion leaders as gurus. They are multi players in the professional area like scholar,professor, author, entrepreneur, consultant, investor, or journalist.
Here is a few names of gurus who you can surely recognize:
Seth Godin, Tom Peters, Jim Rogers, Warren Buffet, Bill Gates, George Soros, Steve Jobs, Jack Trout, Thomas L. Friedman, Peter Drucker, Michael Bloomberg, Alvin toffler, Eric Schmidt, Al Gore
They are all hot Icons. Even only their names have brand power. As long as they mention briefly about issues of politic, economic, strategic management, or globalization, a mess of broadcast media goes crazy about their words. They have opinion power. They know how to rule the world. They have an insight into where the world will go future. They have universal followers.
However, from now on there are brand new engines, who possibly become guru. They are young barely shave. We call them G-generation(Google-generation).
For example, Mark Zuckerberg who is the founder of facebook.com, Tom Anderson who is the founder of myspace.com, Evan Williams who is founder of twitter.com.
From the pioneer day their business rocket high. They were born at web 1.0 and are growing up at web 2.0. It's the third hand for them to connect the internet.
We need more new engines in a lots business areas.
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